Coca-Cola

TABLE OF CONTENTS 1- macrocosm 1.1 BACKGROUND (Page 3) 1.2 PRODUCTS, MARKETS (Page3) 1.3 KEY COMPETITORS (Page 3) 2- MISSION, VISION, master(a) VALUES (Page 3-4) 3- organize ANALYSIS (Page 4-5-6) 4- CONCLUSION (Page 6) 4.1 OBJECTIVES (Page ) 4.2 STRATEGIC RECOMMENDATIONS PREFERENCES (Page ) 1- INTRODUCTION 1.1 BACKGROUND The Coca-Cola caller is a drunkenness company, manufacturer, distributor, and marketer of non-alcoholic crapulence concentrates and syrups. The Coca-Cola company owns or licenses more than cd brands which include cloudless and diet beverages, juice drinks, coffees, teas, waters, sports and zero drinks. The Coca-Cola attach to was originally formal as the J. S. Pemberton Medicine Company, a co-partnership between Dr. John Stith Pemberton and Ed Holland. The company was formed to sell triplet main products which be Pembertons French Wine Cola , Pembertons Indian Queen tomentum cerebri Dye, and Pembertons Globe Flower Cough Syrup. In 1884, the company became a stock company and the name was changed to Pemberton chemical substance Company. Pemberton stayed on as the supervisor. The companys factory was located at no. 107, Marietta St.

terce years later, the company was again changed to Pemberton Medicine Company, other co-partnership, this magazine between Pemberton, A. O. Murphy, E. H. Bloodworth, and J. C. Mayfield. In October 1888, the company received a learn with an authorized capital of $50,000. The charter became official on January 15, 1889. By this time, the company had expanded its offerings to inclu de Pembertons Orange and lemon Elixir. 1! .2 PRODUCTS, MARKETS The Coca-Cola Company offers approximately 400 brands in over cc countries.They hit diet and regular sparkling beverages to still beverages such(prenominal) as coulomb percent fruit juices and fruit drinks, waters, sports and energy drinks, teas and coffees, and milk-and soy-based beverages, their variety spans the globe. Their most(prenominal) famous product is Coca-Cola....If you want to arise a encompassing essay, order it on our website: OrderCustomPaper.com

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