Paul Strand :: essays research papers

Key Figures1.     1936 Strand joined with Berenice Abbot to establish the ikon League in New York2.     Strand was the first photographer to acheive a really decisive break with pictorialism and apply some of the lessons of the new upstart art to photography.3.     Paul Strand was born in New York and attended the Ethical Culture School where his teacher was Lewis Hine.4.     Strands later work locomote toward a documentary approach, attempting to encapsulate a feeling a dictate and its people in a body of work, published in criminal record form. The most successful of these dealth with rural communities such as the Hebridean Islands or a village in the Italian South.5.     Strands work was published in the last two issues of Camera Work and the pictures marked a turn of events point for photography.Laslo Moholy-Nagy1.     Teacher at the Bauhaus School in Ger many.2.     Establishes the New Bauhaus at the Chicago Institute of Design.3.     Used straight photography and photomontage.4.     Disorienting Images.5.     Experimented with distributor point design and photography.Man Ray1.     Surrealist2.     Made dreamlike images 3.     His revolutionary nude statue studies, fashion work, and portraits opened a new chapter in the memorial of photography.4.     he was enthusiastically welcomed into Dadaist and Surrealist circles5.     Man Ray experimented tirelessly with new photographic techniques, triplex exposure, rayography, and solarization being some of his most famous.John Heartfield1.     Original let on Helmut Herzfeld2.     German Dadaist.3.     Pushed the idea of using massprinted source mater ial by inventing the photomontage.4.      enforce social criticism 5.     Wasnt allowed to express himself in Germany during Hitlers time.Aleksandr Rodchenko1.     Aimed to practise the familiar strange.2.     Wanted to challenge or provoke the viewer.3.     Valued engine room4.     Style close ups, unusual vantage points, tilted his camera.5.     Was born in Russia.Edward Weston1.     Photographing natural landscapes and forms such as peppers, shells, and rocks, using large-format cameras and available light2.     produced sensuously precise images raised to the level of poetry.3.     He became successful working in a soft-focus, Pictorial style, winning many salon and professional awards.4.     By 1920 he was experimenting with semi-abstractions in a hard-edged style.5.     own portrait studio mingled with 1911 and 1922 in Tropico, California.Eugene Atget1.     first of photographys social documenters2.     His images of Paris are perhaps the most vivid record of a city ever made.3.     sold 2500 negatives relating to the history of Paris, a large portion of the work he had been accumulating for two decades, to the Caisse internal des Monuments Historiques.4.     some of his photographs were in the magazine La revolution surrealste.

What is Golf?

Of all the zippys ever invented by existence, play, in my opinion, is by far the superior. antic is different than other plots. golf gamy challenges the mind, body, and soul. Golf is not a patch that is meant to be played against other tidy sum or even against the drift. It is a game that challenges the individual. It forces a person to eviscerate decisions that can lead to a feeling of spacious accomplishment or to a feeling of hope slightness and despair. To the ordinary person golf whitethorn be just a game, that to millions of golfers worldwide, it is more than just a game, it is a way of life.It is some(a)thing that is lived and breathed, it is royal and ancient, and it is the greatest game ever invented. Golf as we k promptly it forthwith originated from a game played on the eastern coast of Scotland in the Kingdom of Fife during the 15th century. Players would hit a pebble around a natural course of sand dunes, rabbit runs and tracks victimisation a stick or primitive club. Golf is the greatest game ever played because of its history, difficulty, and views. Golf as we know it today originated from a game played on the eastern coast of Scotland.Golf is iodin of oldest skylarks that we play here in America. The history of golf impacts how we play it today greatly. Golf is a game of integrity, honesty, and tradition. It is the whole sport where you have to acquaint yourself a penalty, even if no one saw it. we do this because golf is a game of gentleman and we be upholding the integrity of the game. Todays golf courses harp of 18 holes or a front nine and a cover nine. However, prior to 1764 this was not the case. The Old Course at St. Andrews is the oldest known, and most probable the first course ever constructed. It consisted of 12 holes, 11 of which were played. The course started at the center of St. Andrews and followed the lay of the land out to the town of River Eden. After reach the 11th hole, the players would turn around and play 11 holes back utilise the same greens and holes. Thus, a full round consisted of 22 holes and only 11 greens. In 1764, the Royal and Ancient rules committee cut quaternion holes out of the course which reduced the amount of holes on a course to todays general 18.As more courses were built, course architects began to construct 18 set off greens to add both character and safety to the courses. A common joke is that the creator we have 18 holes is because there is 18 happening events of whiskey in a bottle. Golfs history is one reason why this game is so great, because we still try to play the game the same way our ancestors did. You would think since golf is so difficult that less people would play it. Well the reason people do play golf is because they want the challenge.A beginning golfer can go to the range and hit 300 hundred terrible golf shots and detest the game. As soon as he hits that one perfect shot he gets hooked again, because there is nothing better th an seeing that golf ball soar by the air. Golf is the only game that an mediocre person can do the same thing that a stay pro can do. In what other game, in what other manner of walking of life, can you perform something that in that moment is as great as it can be?The average person cannot go to a major(ip) league ballpark and hit a grand slam to net a game, but when the average person makes a hole in one, it is a shot that no one, not Phil Mickelson and not Jack Nicklaus in his prime, could have done better at that moment in that place. The chance of, and quest for, perfection is what keeps golfers coming back. What makes this game so difficult is because we do it once and believe that we should be able to do it every time. This is what separates the average person from a tour pro. I have hit shots that tiger woods would be satisfied with, the only difference is that he does it such(prenominal) more often than I do.Golf is the most difficult game in the world but that is wh at makes it so satisfying and fun. Golf has some of the most amazing views in the world. Some baseball stadiums have good views of city skyscrapers. The rare college football stadium will glimpse a beautiful campus. Our indoor arenas increasingly all look alike and now they are louder than an airport runway. If you fish, hike, surf or ski, maybe you have an short letter on this subject, but compared with all the mainstream sports, golf has no equal in terms of the setting. in that respect are hundreds of golf courses that jut into the ocean, hundreds more that cheat on through forests, hundreds more with majestic mountain views and hundreds more that flow through parkland valleys. Stand on the 18th tee at Pebble Beach, a few feet from the Pacific Ocean with the spray from the waves landing softly on your shoulders, and you will never again wax poetic about the Citgo compact behind the Green Monster at Fenway Park. Ask any golf architect that a golf course isnt just a golf course its a canvas where some of the greatest pictures have ever been painted.Golf isnt just another game to a golfer, it is a way of life. There is no other sport that can frustrate you so much one shot but then you can be the happiest person in the world the next. There are many things that make golf great, but its history, difficulty, and the views you see are what make the game the greatest ever. No other sport compares and its a shame that many people wont give this great game a try because they think its an old man sport. They are missing out on one of the greatest experiences of their life.

Falcon-Star Software Essay

Falcon-Star Softwargon is newly established Softw are Company which came into existence in 1994. It has offices in twain Washington and Canada. The company is based on providing web based solutions to its customers worldwide. It aims to complete all our customers bundle based and customized application based needs. Our mission is to bid quality service to our customers who need our help for their vocationes at reasonable rank and provide them the best solutions that will solve their problems for a extensive point of time.At the moment we subscribe to two offices to develop our software, our main competitors are also situated close to us and also across the globe, accordingly we have to be much focused and plan our strategies accordingly else we feces run out of business. Our company is divided into three main de lift offments of reading systems group, provisioning services Group, and manager of customer Service. Each department has its own found of directors under whom e ach of the heads of the departments and managers will be functioning.Since our organization is new we dresst have too many departments that is why each individual will be doing multiple functions at the same time. You will be answerable to the CEO who will be there to over odor your work and help you with your decisions. (Robbins & Judge, 2005) Since we are in the initial stages of our business therefore we all need to work as one team up and plan things ahead so that we can reduce the mishaps that can materialise in future. As the manger of our departments I expect you all to be very clear of the mission of this company and based on that you arrange and identify your finishs.This would include strategic planning and staff planning. Your senior managers are passing game to establish the over all objectives for the company and its your job to felon them into tactical objectives and assimilate your less seniors workers understand them. (Fleming, 2005) Leadership is an imp ortant part of becoming a successful manager. It is your ability to lead other mint so that they look up to you, trust you and therefore give in their best. It is your responsibility to take care of your sub ordinates who will be fortune you with your work.Motivation is an important part of leadership. You need to keep your employees intact with the intent of the company. Make them understand their importance to this company. Employees are one of the greatest assets of a company and we dont want to lose this asset. (Employee Engagement A Concept Clean Up) As a manager you are liable to look into all the matters that are under your control. In order to make things works in a systematic way you will have do organize your team of workers, time and resources in the most businesslike manner. It is not about giving instructions only.You need the right gracious of people to work under you and delegate responsibility to them . There should be clear division of work. And each departmen t is accountable for its outcome exclusively they all should work for one common vision. Well planned and nonionised work is a sign of good management and that is what we want our managers to be like at Falcon-Star Software. It is your duty to measure the performance of your department and your employees by comparing it against the targets that you had set for your self and if there are any mar you need to over come that by taking appropriate tonic actions.This will help you in not repeating the same slip again and learn more from the past experience. As it is said by Hertzberg that giving feed back is very important if things are going the way you wanted them to be. (Echols, 2005) Apart from them you are responsible for coordination between your distinct activities. The goals of each department should be the same. Try to avoid situations which would end up wasting resources, money and effort. Our aim is to give our customers the best developed software to fulfill their requir ement.Communicate with your staff and encourage them. Failure to keep well-to-do employees can adversely affect the business. Different managers have different slipway of approaching problems. You can choose your own ways of doing work as long as its giving us result. You should understand your type and what we want from you at work. You have to plan, organize, control, communicate, and lead the organization and its employees. Our focus is our customers. We together have to work as a team so that our goal is met and we are able to compete with our competitors successfully.For that we require efforts from every individual however, the role of a manager in a company is versatile. They give arouse to the organization. Its now on your ability and work and commitment and how you undertake pressure. (Echols, 2005) deeds Cited Fleming, John H. (November 2005). Where Employee Engagement Happens. Harvard Business Review Stephen P. Robbins and Timothy A. Judge (2005). organizational Be havior, Twelfth edition Pearsons Publishers Employee Engagement A Concept Clean Up. bsiconsulting, Retrieved June 26, 2008, from http//bsiconsulting. com. au/pdfs/Engagement%20Clean%20Up%2003. pdf

My Views and Observations on China Essay

The class trip to China was precise enlightening, and I learnt many interesting things about International condescensiones and relations in China during my visit. Some of these surprised me, as they were exserts that I hadnt rightfully considered before my visit. When I left for China, I knew that the Chinese excoriationet was atomic number 53 of the fastest growing economies in the world along with India, but I had no idea that it would be so fractious for International companies to modernize involved in doing channel in China. This is or sothing that I ein truth(prenominal) learnt during my trip.How constantly, notwithstanding the delays and possible hassles that an International Company may pass water to organisation, I was pipe down rattling impressed with the state of matter and I believe that the potential for mutilateshoot would still outweigh the issues involved. Therefore I would be genuinely fire in doing business in China, and in fact, I support alr eady started sounding into doing just now that. The first thing that stood out the closely in al routesy talk and site visit we do, was just how more the Chinese Government influences businesses in Mainland China.As a communist government, they atomic number 18 very influential, and own a say in almost every business practice that goes on, so more than so that the economy is directly link to the government. Dr. Jian Yuan and Dr. Sun were two very outspoken on this issuance during their presentations. They both mentioned that this much influence by the government could be the obtain of problems analogous weary laws, policy problems and an unfair distribution of wealth. Labor Laws in China argon very strict and it is embarrassing to lay sight off.However, the cheap cost of labor in China could excessively be seen as an advantage for outsideers, who scum bag thusly lower their production cost much more than if they were using labor from their own republic. These low labor costs argon a direct result of the huge creation and the sheer numbers on available un adept workers. an otherwise(prenominal) problem that can affect foreign businesses due to the influence of the government is that, as a communist government, they expect complete control of information sources. This meaning they control not only the media, but excessively the internet, and companies atomic number 18 unable(p) to do business via websites etc.However, this is only a problem for some businesses, and your chosen business would have to take this into account before you made your finale. In Hong Kong however, there is complete transp arncy and therefore this is no extended a problem if you decide to work there. Dr. Sun said that he realized that the government was omnipresent and that Nationalism is the key to understanding the Chinese mentality, but hopes that in the future there leave be a change to a multi party system as there is in Taiwan.He similarly said that sin ce 1979 there have been radical changes in China, and that it is getting better every day. Chinese batch have also started to look toward the government to change its policies, and therefore I specify that if you atomic number 18 able to get started in China, despite the current problems, you may be able to expand in the future if the changes continue the way they have been going and China becomes a more free coun smack. Currently, it is quite difficult for an international familiarity to become involved in the Chinese economy.From my wonder with Mr. Jonathan Siboni, the chief executive officer of DEAL (Developing Euro-Asian Links), I learned that there are only three ways that foreigners can typeset up a company in China. The first be that you only set up a representative office in China, and do not actually do any business such as retail in China. The min hazard has only been available since 2006, and that is to set up a WOFE (Wholly have Foreign Enterprise). This is ad vantageous for foreigners, but there are limitations set by the government.The final possibility is to set up a Joint-Venture, which is when a foreign company and a Chinese company join together to set up a company and then split the profits mingled with themselves. In some sectors, this is still the only form of company that foreigners can set up, and in my opinion it is the best option. The principle of Guanxi, or relations, was discussed very much by many speakers. This is the theory that it is vitally all important(p) to form proficient relations with other hatful in order to be favored at business in China.Another topic that was often discussed, was that the cultivation is very important to the Chinese and that you would have to fully understand it if you ever wanted to succeed in the Chinese Market. By forming a join-venture with a pre-existing company, Chinese members of the joint-venture would be available to explain the cultural intricacies that are vital to the busi ness, and they would also already have formed many blue-chip guanxi (relations), that would help your company immensely. The Chinese spate themselves were another factor that influenced my decision to do business in China.The huge population is larger than that on the States and the EU combined and this means there are a high number of unskilled laborers out there that are looking for jobs and training. They are very rugged operative people and they take rob in their work and want to do a good job. At the shoe and textile factories, we saw that the average working hours were from 8am to 8pm, and all this hard work would definitely increase production. The visit to Ground Floor engineer also showed that they are also very fast workers, which would also positively influence production.The huge population also means that there is the possibility of an enormous target market and a huge demand for your product. The Wal securities industry that we visited, catered for a market of 7 million people per week, and because of this, had sales figures in 2006 of US $ 747 Billion. This large number of consumers is a definite draw control panel for anyone wishing to invest in China. There are also problems with the people. genius of which is the huge language barrier, as only a very down in the mouth population understands English, or any language other than Mandarin, and even less are able to read it.This could be another area, where having a Chinese business partner who understands the language would be very helpful. However, with training and blow-by-blow selection of workers, this is not enough of a problem to put me off doing business in China. If you were doing business in Hong Kong, it also becomes less of a problem, as people here are more highly skilled and many are fluent in English as a second language. This is in part due to the fact the Hong Kong used to be a British Colony. Question 2The Chinese Culture is very different from any other culture that I have ever experienced before, and although I did notice a few similarities with my home country of Morocco, I mainly realized just how different the cultures of both America and Morocco are to that of China. This was something that I had not been expecting to such a large degree. Firstly, I spy that the Chinese people are very proud of themselves, their country and their history, and this influences not only everything that they do, but also their relations with foreigners.They are also very sensitive to the actions of others and easily offended by refined things that you wouldnt have thought they would be. For example, when sharing a meal with a Chinese person, it is considered well-bred to always leave something on your plate uneaten, as this indicates to them that you have eaten enough. If you eat all the food that you have been served, they take it to mean that you are still hungry, and this could be ill-usageing to them. This is in direct contrast to all other countries I have been in, where it is considered polite to eat all that you have been served.They also never forget their history, and still think about being defeated by the European Countries and by Japan. This may affect the way that they deal with people from other countries and culture. Another thing that I noticed is that structure and hierarchy is very important to the Chinese. The CEO of Days lodge told us that in a company or business, everyone knows exactly who is stratified above them in the business hierarchy, and insubordination is not tolerated. In meetings, it is polite and expected that people enter the boardroom in order of Hierarchy, with the most senior and important people entering fist.Seats at the dishearten are also concord to hierarchy, with the boss or host sitting in the middle of the table, facing the door. This is very different from American culture, where they try to promote a sense of equality and camaraderie amid members of the company. For instance, spot you know who you report to and who you are supposed to being taking committal from, there is a sense that you are both equally important to the company and that you would be able to speak freely and openly with your boss.The sizeableness of Gianxi (relations) in China was surprising to me. In all countries, it is important to have good working relations with those around you and with your suppliers and clients, but in China, it is insufferable to do business without them. The CEO of Days Inn told us that he needed 50 licenses from the government in order to start the hotel, and that if he didnt have good Gianxi relationships with influential people, this process would have interpreted much longer, and may never have gotten through.This seems to follow the old saw Its not what you know, Its who you know whereby in American culture, people believe that its more important that you are good at your job, and if you are it shouldnt matter who you know, or what important contacts you have. Rather, there should be equality and you should succeed because of your skill. The idea of Face, or Mianzi, being important to a business or individual was also very new to me. The CEO of Days Inn told us that giving face is a mark of personal pride and is the basis of an individuals reputation and companionable status.Losing face is very embarrassing and it is vital not to lose face in the business world if you want to succeed. A public insult or chastisement is a way of losing face, and even something as small as contradicting someone in front of someone else, or declining an invitation on a weak pretext can lead to a vent of face. This idea goes hand in hand with the idea of Gianxi, as a person who has lost face and has a bad reputation, would have a very hard time forming relationships with people that could help there business.Another cultural difference between the East and West is that Westerners are much more straight forward and frank with you, whilst the Chinese ar e much more conservative and it is difficult to know what they are really thinking. A Chinese person will never tell you No as they think it is rude, and this makes it very difficult to determine whether someone you are working with really agrees with you or just doesnt want to offend you. axiom No to someone can lead to a loss of Mianzi (face) and therefore someone will often say inconvenient or difficult rather than saying No. This is very different from the West, where people are told to say what they think. Another aspect of Chinese culture is that they hate confrontation, and will generally go out of their way to avoid it, even just in a business setting. They also dislike doing business with strangers and ceremonious introductions are necessary before they will do business with you. This is once more where Gianxi become necessary, and is very different from American culture, where they will do business with anyone, as long as it will benefit their companies.At the silk marke t, even market and ladies market, I was surprised to find a similarity in culture between China and my home country of Morocco. In both countries, bargaining is an important part of the culture. It is a tradition, and people enjoy it and are not really happy to break without it. They like to feel that they are working to get the best price, and take it as a grade that they are using their skills to get the best price.It is almost like a game to them, and if someone doesnt bargain, they get disappointed. This is the same in Morocco, where markets or souks are a place where people come together to shop and bargain for good deals. The biggest difference in the cultures between China and other countries that I noticed was when we went on a visit to a local anaesthetic village. Here, the people were mostly isolated, and had little to no contact with the outside world, and very little knowledge of westerners.They were also unworthyly educated, and had mainly spent the bulk of their li ves living in the Village, involved in local farming. They were very poor and sometimes only had gas and water twice a week. They also ate and behaved very differently from the more civilized and educated people in Beijing. When we arrived, they looked at us like they had never seen people like us, and wanted to touch and feel us to see what the differences there were between us and them.The visit to the village also brought into light the class issue that is part of the Chinese Culture, and how people are treated differently according to level of education, class and their jobs (Master/Servant relationships). They dont seem to think that there is anything wrong with differentiating between people in this way, and see unsophisticated people as being below city people. This is different from the West, where people try to think in terms of equality and equal opportunities no matter your race, station in life, gender or class.

Content Management System

The Problem Its Background A content Management System (CMS) Is a computer program that on the wholeows publishing, abbreviate and modifying meat as well as master(prenominal)tenance from a aboriginal interface. One of the examples of subject Management System (CMS) is blogging. Blogging Is the act of account satiate on d blog or brandmarking comments on individual elses blog. Blogging is very popular today because it allows people to interact with each another(prenominal).Blogging has withal become a popular Search Engine Optimization (SEO) lance because search engines Ilke Google and Yahoo know that a blog Is frequently pdated with subject field or visitor comments, so their spiders visit blogs frequently looking for newborn content to include in their index. Additionally, blog content good deal be delivered automatically via electronic RSS (Really Simple syndication) data feeds. Visitors subscribe to a blogs feeds in order to stay up to date with content thats c reation affix on subjects that interest them.Blog feeds are then read by whats cognise as blog teed reader software, widely available for tree, so users washstand s stack tor recent blog posts of interest on the blogs to which they subscribe. The purpose of his sick proposal was to develop and Implementa CMS. This CMS pass on help us to inform advantageously the daily activities ot one person, the incoming events, news and most impactd topics. CMS volition provide two users The administrator and the user. Both administrator and user finish post an obligate to that CMS, can also comment to some article that the other user posted, can also upload and d featureload files.Manually posting the events or announcing is some problem encountered by those people who cant relate to those topics. Since the manual posting of event and announcing is always committing ontroversies after the cultivate and some of us wants to suggest about on what we want to see or happen on that event . So the researchers came up with an Idea of create an Content Management System. This is very helpful to everyone especially to those busy people. They can browse the announcement anytime, everywhere with the use of Internet. A software activity used to upload, edit, and manage content displayed on a website.A content counselling system can perform a variety of different tasks for a website including regulating when content is isplayed, how many times the content Is shown to a speclflc user, and managing how the content connects or interacts with other elements of the website. The idea behind developing a Content Management System was to Improve the public communication ot people and to fork up Ideas, sharing knowledge, suggestion and the freedom to express their thoughts. Statement ot Objectives In general, the main objective of the project was to develop a Content Management System. SpeclTlcally, tnls sphere almea to 1 .Design a system that will easily provide faithful inf ormation of articles to the ser. 2. slump the time spent for manually posting information. 3. Decrease the space in managing articles and money consumed for manual posting of articles. 4. Version and take in over the documents and the contents reused or not. Significance of the check The developed Content Management System hopes to make contribute to the following User It is skilful to the user by using the system and through this study it proves that the applied science has a great effect to have an easy way of living.Administrator It is easier for the Admin to post announcements, events nd think information. It gives less effort to communicate. Researcher Found the findings useful as it served as basis in their future similar studies and this study provided them some insights and encouragement to do transgress systems that will contribute to their institution. future day Researcher This study can contribute to them as their basis and germ in constructing similar stud y. Scope and Delimitation The system focused on the development a Content Management System.It provides accurate information to all users and satisfies the needs of the user. The system rovides a user-friendly environment and greater unity and accuracy. The system entitled Content Management System can be use to everyone. In this CMS, the user can choose categories, create her/his own article and she/he can post it. By posting the article, the other user can view/read the posted article. They can comments on that article, say what they want, give compliments, ECT.This project proposal includes uploading and downloading files. The limitation of the system is that, the categories are fixed. The user is required to choose categories so that they an create article and it will be post on the categories they choose. And only the Admin can manage to edit or delete the posted topic. Definition of basis To ensure better belowstanding on the snap offs of the readers, the standard and oper ational definition of terms in this study is hereby given Accuracy The quality of being near to the true value.Article A piece or section that is part of a larger written work such as a magazine or a document. Blog is a website consisting of post appearing with the most recent entry appearing first Blogging The process of penning a blog, an online Journal in hich you share your thoughts about a particular(a) subject with readers Categories Provide a helpful way to group related posts together, and to quickly tell readers what a post is about.Comments A statement of occurrence or opinion, especially a remark that expresses a personal answer or attitude CMS (Content Management System) A web based database that can be accessed by computes Database A collection of information that is organized so that it can easily be accessed, managed, and updatea a- Inls Is tne process In wnlcn data Is move to t your computer.Files Is an entity of data available to system users (includi ng the system itself and its application programs) that is competent of being manipulated as an entity (for example, moved from one file directory to another rigor In the context of computer software, robustness is the resilience of the system, especially when under stress or when confronted with invalid input. System A collection methods, procedures or techniques united by regular interaction to form an organized whole. Uploading This is the process of sending information to another computer.

Friar Laurence and the Nurse Essay

The have got and Friar Laurence construct a huge influence on the out semen of Shakespe ares famous play, Romeo and Juliet. Their words and actions have an enourmous impact on the cardinal main characters. The Friar acts as Romeos friend, philosopher, and guide. This is a parallel piece to the Nurse who advises Juliet.They continuously work unitedly to find ways for the young adults to marry in hopes of uniting the cardinal and kneading peace to Verona. Their roles as parent figures compel them to foster the two adolescents marry. The Nurse and Friar Laurence are kind and meaningful characters who positively hand to the alliance and temporary happiness of Romeo and Juliet. The Friar elicits the emotions in Romeo that are unremarkably reserved for a father. He is ready with a plan to help the secretly impassioned lovers.But come on, inconsistent young man, come with me. Ill help you with your secret wedding. This spousals may be well-heeled enough to turn the hatred betwe en your families He feels able to bring the years of feuding between the Montagues and the Capulets to an end by helping Romeo and Juliet to marry. The Nurse is a trusted family servant to Lord Capulet in Verona and she maintains an active voice in their family affairs. wench Capulet involves the Nurse in her discussion with Juliet about her possible marriage to Paris.She has been with the Capulet family for at least fourteen years, the entirety of Juliets life. The Nurse had a daughter, Susan, born on the same exact day as Juliet. Susan died, and since her finish the Nurse has interpreted care of Juliet and become more like a pay off to her than Lady Capulet. The Nurse was actually Juliets wet nurse, and it is proven that a bond between a baby and one who feeds it is actually strong. She uses many terms of endearment when calling on Juliet What, lamb? What ladybird?When Juliet speaks to her mother she speaks very formally, calling her madam. The conversation between Juliet and her mother is stilted and proper, whereas the Nurse is very open with her opinions, advice, and feelings with Juliet. When talking about Paris, she talks like a schoolgirl gossiping about Paris looks A man, young lady Lady such a man as all the world why, hes a man of wax. It is the Nurse who tells Juliet that Romeo has been banished after protrudeing Tybalt.Tybalt is gone, and Romeo banishedRomeo that killd him, he is banished.The Nurse is the only guest at Romeo and Juliets wedding and it is Friar Laurence who marries them. Each of these characters, therefore, has a central role in the play. It is Friar Laurence who gives Juliet the sleeping draught to be used to convince her famnily that she is dead. His earn to Romeo goes missing and this is key to Romeos suicide when he too believes that Juliet has taken her own life. It is the Nurse who finds Juliets body. The two older characters whose words and actions are most central to the play, then, are the Nurse a positive agnatic role model to Juliet and Friar Laurence a positive paternal role model to Romeo.

Funding the Rising Cost of U.S. Health Care Essay

Give your opinion of the rise woo of wellness explosive charges overall imp subr unwrapine on the U.S. prudence It is more(prenominal) expensive for individuals, families and employers to have health wish meridianage because of the rising live. Spending on the use of peeled technologies, treatment, and high cost for health check services. thither has also been a high cost on local, federal and state government which led to high cost on to medical and Medicaid. This outlay of health rush has affected the economy and now plurality have to choose between a need for health condole with of the need to have shelter, food, or not having sufficient funding. health c atomic number 18 spending is moving faster than the economy is growing. High health electric charge rising cost is make the government to re-examine eligibility for public health and rising taxes on the consumers is leading to reduce investments.The U.S. will not be fitted to compete in the economic global marketplace. These rising cost in health care will affect chance variable, house wholes, providers, employees, health status, income levels, age, and append premiums. (Rising Health Care Costs ) http//www.ahip.org/Issues/Rising-Health-Care-Costs.aspx Health plans are play a vital role in reducing the cost of care and improving value Karen Ignagni, President & CEO, Americas Health Insurance Plans Health Plan Innovations in Deli really System Reforms, Ameri kindle Journal of Managed CareCompared and contrasted at least two (2) areas of the economy that the new-made health care act impacts. Small cable and mettle course of action families are two areas that the new health care act will impact. It used to be the economic strength in the U.S. was the gauzy business owner. Small business has been strength to the economic by bring change groups opportunities of stack to the workforce. Small business bring products have that are advance(a) to the services market. Small busi ness has been able to create new telephone circuits for the economic. in fourth dimension since the housing bubble in 2007 and 2008 small businesses are struggling very hard from the bank credits. Small businesses are the abide bone to stage business growth and innovation for the economy. Small business owners who offer health care amends to their thespians are facing a hit by plodding taxes and high premiums for the employer. Small business pays up to 18% more per worker for health indemnification than tremendousr firms.This is a tax disfavour for small business. Which cause profits to be eaten up by higher health redress cost and workers working for lower wages makes the small business workers, product, and market at a disadvantage. Small business(less than 50 workers) is less in all likelihood to provided health insurance. Back in the 50s and 60s a sum class family of one-third could live off a one person income which was the father. Mothers were house wives a nd people could purchase a home, car, and have a small savings. Families could go on vacation and own a late model car. The burden for middle class families today is the high cost for health care insurance and premiums. There have been an increase in unemployment and employees are scaling back on wages. Credit card debt gone up and slow job creation.Increase in bankruptcy files, income inequality and out-sourcing of America business has been causing problems for the middle class families. This growth in health care spending has change priorities for middle class life direction. With saving money, retirement clear pension, and 401K plans shifting. plaza class person who have been working all their lives, now rick the chance of not having sufficient funds to maintain middle class life style. Will the middle class be able to retire and live a middle class style? Middle class families are not sure if there will be available income for retirement. (http//www.aarp.org/research/ppi/secu rity/impact-of-rising-healthcare-cost-AARP)Debated the main pros and cons of using private insurance versus using the new affordable insurance. Our population in this country has increase over the last 30 years and because of healthier life style and medical advances people are living coarseer. This can be a disadvantage to the affected roles who are using private insurance. This has put a strain on the private health insurance because most companies dont cover previous medical conditions that cover injuries and short-term illness. Illness is something that happens on its own and worrying whether or not your condition is cover can add stress. After receiving a referral from the internal doctor the patient has to act as its own administrator who calls the insurance company to check, if the cost is cover before they can see a consultant for treatment. If you want more coverage you pay higher premiums. There also a disadvantage of having so many private health insurance compa nies to pick from. apiece representative only discusses their company policies and not how their policy compares with others.Leaving the patient not knowing which one is the best offer for you. Private insurance advantages is you can choose where you want to be treated without a long wait. There are specialist teams that will deal with specifically types of conditions. There continuity cares that allows you to be seen by the same consultant until the end of your treatment. The new affordable insurance covers families, small business, and individuals with the cost assistance through the market place program. There are no limits on life time health care which this will cut down on large medical bills for long term illness. This will keep people out of debt. If you make a mistake on your application or if you are sick an insurance company cant drop you. A person with pre-existing condition cant be denied care or charge a higher premium.The new affordable insurance allows for parents t o keep their children on their plan until the age 26 years grizzly whether they live at home, married, or attend school. The affordable insurance has unornamented preventive care for checkups, well woman visits, mange care to control chronic illness before they become costly to treat or complex. http//obmacarefacts.com/benefitsofobamacare.php) OBMA anguish FACTS dispelling the myths Analyzed the major impact this new health care organization may have on different immigrant demographicsPredicted the cost associated with the changing the appointment to facilities having to review organizational planning in order to actualize these changes

Communication task

British sign terminology which is a specific sis language that is utilize in Britain, the practice of megaton, which is a simplified verse n of the British sign language that is enforced for children or those with disabilities or the fond function of signs, symbols, pictures, writing and finger spelling which gives a person that I s un subject to speak or take an trenchant way to top with friends, family and c atomic number 18er believe that interpersonal interactions argon just as meaning(a) as any former(a) method acting of conference this is because the way interpersonal interactions ar used ca control many things within a converse e. . If you overhear poor proboscis langue age like crossed legs and playing with a pen it suggests that you argon non paying attention n and you argon non raise in what the opposite person is saying. Will now explain the e role of effective discourse and interpersonal interactions within two scenarios. Scenario 1 Alfa will not lea ve his room after acc exploitation other residents in a residential cornerst atomic number 53 for stealing his m aney ahead the life story found this m iodiny in Alfa pocket.The c atomic number 18 r would commit to authorise with Alfa to help the military position as a one to one context to get on Alfa to feel comfort render as he whitethorn not feel comfortable gurgleing about the situate ion when other residents or courses are present because he may feel embarrassed. As Alfa is a welsh discourseer a occupational group that has the ability to speak welsh should b allocated to talk to Alfa to prevent any language barriers that may arise. This WI II be a formal conversation between schoolmaster and a person using the service.The career will have to use oral parley as it is the most effective WA y to gain an immediate chemical reaction and to be able to show your feeling such as using b DOD language. Body language is an important nonverbal interpersonal interaction b ecause it hobo show or so other person our emotions e. G. If you are moving around and lo king away(predicate) business deal it roll in the hay suggest you are not evoke in what they are saying and also it c an be altered to gain some other trust and to ensure they feel comfortable.The career would have to speak in a respectful manner towards Alfa and adder sees his collect to be able to communicate effectively e. G. It is disrespectful to speak to your elders with slang unless you know them re assistant well because it may offend them or they may simply not come across a youths slang such as alright lad they dont ACTA henchman mean that they are talking to a male its a family name for a friend or someone they anAlfa has a hearing occupation so he wears a hearing economic aid which is a expert al aid to communication however even with the hearing aid the career should use a Simi plea lexis and speak clearly so that he layabout understand, the career should also be fac ing A If so that the careers vocalization is projected towards him more efficiently. The career would have to use nonverbal interpersonal interactions by shows Eng a positive puzzle which consists of not crossing your arms and legs. By showing g this positive posture the career is showing Alfa that they are interested in his though TTS and feelings of the occurrence.The career would also use reflective listen by asking g Alfa questions to empower him. Facial demonstrations are read when a portray to face conversation is taking place so the career should ensure that they have a gyms atheistic and caring facial expression to encourage Alfa to talk about the way he feels, the e career should ensure that they do not have an angry or happy facial expression became use this might suggest to Alfa that the career is annoyed with him or finds the situation f noun which may encourage Alfa to feel uncomfortable and anxious.Following the take oning the career should use written communica tion to log t e situation down into a book such as an incident book, so that if needed to the information on is there permanently so it can be reviewed. The career could also use technological communication by Emailing or testing the main career to inform them of the sis culture that has occurred because tech analogical communication is the most effective way if you need to inform someone of something and do not need an immediate response Scenario 2 Rosier is a young women who is terminally ill, she informs the career that she re ally fatalitys to leave hospital to go home.The career would have to communicate with Rossi e and Rookies family within a group context, this will be because as Rosier flatten s her family would be held responsible to care for her as well as a district nurse. The career would have to use technological communication to affect a gear up or that can inform Rosier and her family of all the effects that can occur if Rosier is to g o home. Rosier would have to communicate with a professional to find out whether she can go home and if so what precautions should be taken.Different professionals would have to work together to try meet the needs f Rosier which is multidimensional working, this can include Rookies career, a doctor an d a counselor working together to see if it is desirable for Rosier to go home. The career should empower Rosier by encouraging her to tell the career why s he wants to go home, the career could use still while Rosier is talking because the pop e r Of silence is significant however at the same time the career should be using facial expressions and body movement to show that they are sense of hearing.The career c loud place her hand on Rookies shoulder to communicate finished with(predicate) and through touch, this shows that he career is understanding and is trying to comfort Rosier. 2 As Rosier has a different dialect to the career because she is from different r colon Rosier pronounces words differentl y and also uses different words and phrase s e. G. Rosier is originally from London and has the cockney accent, the cockney ace changes a give out of words e. . The English word hair they change to Barnett, the c are would have to listen attentively to ensure that she does not misunderstand what Or sis IS saying. Rookies counselor suggests that she could use arts and crafts to release her negative motions as arts and crafts are known as therapeutic activities which are a great deal n used with children and adults that have mental health Illnesses to boost their moo d.As Rookies condition deteriorates she may become unable to communicate effectively through oral communication so the career should teach her different signs and symbols to use to communicate, signs and symbols are very helpful for people that ca not communicate orally or people that simply do not want to because of a condition on such as selective mutatis, they can use these signs and symbols so that the people AR und o them can understand what they want to say or need.There are many different aspects to macrocosm able to communicate effectively and most of them are used in our allday lives e. G. Communication forms such as text messaging are used all the time to join with our friends and family. After explaining the role of effective communication and interpersonal interaction in a health and social care context it shows just how important effective communication is to be able e to be understood.Effective communication is important because without it long-sufferings wouldnt e able to receive the care that they need because of poor or no communication interpersonal interactions are also important so that the emotion stooge ha t a person is saying is not misunderstood. 3 PA Discuss theories of communication will be discussing two theories of communication one as a that applies to a o en to one context and the other as a group context. Jeans supposition assists in giving effective communicati on to patients, this once auroras the patient to trust the caregiver.Jeans supposition (1986) consists of a technique called SOLES and each letter h s a different step in order to communicate effectively. Jeans theory can only be used in a one to one context however it can be formal or informal. The S is for posing at a comfortable hold and angle, the O is for open p suture, the L is for leaning,looking and listening the E is for effective eye contact and the R is for remaining relatively relaxed.A situation that is fitted for this theory would be a General Practitioner TA baron to their patient, this is suitable because it is a situation where the context is one to on e and it is formal. A cleft would use the SOLES technique from the moment their patient walks through the door, they should be sitting at the right angle which is head on to the patient and they should be sitting at a comfortable distance not too close and not too far away because e the patient may feel that the y are not important if they are sat far away however they ma y feel intimidated if the GAP sits too close to them.They should sit with an open posture with their arms and legs uncrossed to prevent the patient from feeling that the GAP is uninterested. They shouldnt put anything I n between themselves and the patient e. . A table, a cup Of coffee/ tea because this may give the impression that they are putting a physical barrier in between a professional and a user of the service which can cause the patient to feel they do not want to have a connect ion with the GAP leading to the patient not telling the GAP what their problem is.When a GAP is talking to their patient they should lean forward every now an d then, they should look as if they are genuinely interested and listen attentively all these s tepees empower the patient which should encourage the patient that they can take control Oft e conversation supporting their confidence. A GAP should use effective eye contact when commun icating to a patient to ensure the patient knows the GAP is listening to them which should be done by looking at the but not staring, however if the patient has a condition such as fear this may make them feel uncomfortable and anxious.The GAP should remain relaxed and talk with a hush and almost sympathetic voice throughout the posing so that the patient does not become panicked however re if the patient becomes aggressive the GAP should talk in an assertive voice and try to diffuse he situation encouraging patient to calm down. Jeans theory would also be effective when a counselor is talking to their p tenant however it wouldnt be effective at a work meeting because this is within a group and Egg Nans theory is for a one to one context. Barnyards theory is used within groups and could be formal or informal. It works by noticing the dynamics within a group and preventing or encouraging them. Barnyards theory could be used at a daycare centre because this is a group. In the group some children have been attending for a long time and some may be new, so the children that eve been there longer have had lot to bond and get to know each other whereas the newer children may not want to be there and may try to be deadly toward ads the discussions or just too shy to bond with others.

The Future of WiMAX and its Effect on Our Lives

On the bad side, which include health concerns that lift with these radiation waves, which mint affect peoples health. In general, what does WiMAX applied science mean? This is genuinely important to know. To explain it well, everyone has to know that WiMAX is not the same as Wi-Fi. In the past, the internet was not spread like it is now so this technology was not well-known. Nowadays, it is bigger and effective in society, because this science has become more(prenominal) important than before. In fact, what changed is that now people become more implicated in these technologies and look for more teaching in this field.With development in this field, companies start to invent new technology that can be collapse than and challenge Wi-Fi, such as WiMAX and LTE. An example of people who might be interested in WiMAX is college students who spend a lot of time working on their projects or research. So, if the education institutions themselves start to provide this technology to their students, they can secure the learning experience much better (Tandle, 2010). This spread of technology means more range of wireless internet on-campus, so the students sport a better chance to access code the internet while learning.The development of WiMAX can be helpful for any group of people. WiMAX is not the all technology in the wireless field there is alike a big challenge with LTE. WiMAX technology descended from Wi-Fi, so it is not part of cellular technology. Even though WiMAX has become a challenger to LTE, LTE is still beneath cellular technologies. WiMAX starts with home connections and delivers a broadband connection to houses, instead of foot race expensive cables across long distance hey promised much better compatibility with cellphones. In addition, the LTE standard was approved in America as the first LTE electronic network (Segan, 2012).Effect of WiMAX on our Life According to the HowStuffWorks website, WiMAX provides worldwide access, and the idea of this technology is to make the broadband internet wider than Wi-Fi. Another way to describe it is that can access the internet not only from the hotspot near you, but also in a wide range.

Drug Testing Welfare Recipients †Article Analysis Essay

Jonathon Walters root of Should benefit Recipients be do drugs tried? published an article on March 13, 2012 for Governing The subject and Localities that provided readers with several points of interest when discussing drug scrutiny eudaimonia recipients. Walters states in his article According to the National Conference of State Legislatures, almost two dozen states are considering files that require drug interrogatory those either applying for or receiving public benefits, a policy that has been cut mess in the courts before because the Fourth Amendment grants that every individual be unspoiled in their persons, houses, papers and effects against unreasonable searches and seizures. (Should Welfare Recipients be Drug Tested? para 1.) This paragraph explains that states are having difficulty passing this bill because the political sympathies feels that it violates Americans 4th amendment.Walters brings up arguments from both a favoring side and an oppose side. Favoring sides would not want to give someone government benefits if they are using the benefits to support a drug habit and could present the government money by denying applicants. The opposing side feels that drug examination would come to a great expense to the government and rather than drug testing an individual who needs help because of their drug addiction former(a) programs such as rehab would save money to local, state and federal governments. The agent feels that both are good arguments.To further continue on the opposing side of drug testing well-being recipients Walters explains that Drug testing is expensive. Tests terms anywhere from $35 to $75 to administer, according to the liberal-leaning Center for Law and cosmos Policy. By their math, it would cost anywhere from $20,000 to $77,000 to catch one drug abuser. (Should Welfare Recipients be Drug Tested? para. 4). On the favoring side legislators have a different calculation and use evidence that biometric screenings such as experience printing lower numbers of participation among welfare recipients. States that do not participate in finger printing have more battalion applying for welfare. Walters feels that this would be a cynical way of lowering costs. Opposing sides overly feel by isolating those who are at risk, for example ex-felons whitethorn lead them down a wrong path again because applying for welfare is much harder, therefore, costing the government more money by set them back in jail and providing them with treatment.Walters asks how will the government determine who recovers welfare and how do we make sure that the wrong person doesnt receive it? Technology will help determine that mistakes wont be made. The public, in general, supports providing help to those who really need it. In that regard, states and localities are growing much more precise tools mostly thanks to improved teaching technology to go over that only those who qualify for benefits receive them (and, not incid entally, to ensure that those providing services arent gaming the system). (Should Welfare Recipients be Drug Tested? para. 8).Overall, Jonathon Walters remains neutral throughout the article and provides detailed rebuttals for both opposing and favoring sides. He agreed that both sides had good arguments and in the end it would be up to America in the long run to decide what is scoop for its people.ReferencesWalterss, J. (2012, March 13) Should Welfare Recipients Be Drug Tested? Governing The States and Localities. Retrieved from http//www.governing.com/topics/health-human-services/testing-welfare-recipients-drugs.html

Business Plan for Small Business Essay

fundamentWhile nutrition motorhand motor transports be very popular in the U.S, it seems on a lower floor the strict by-laws in capital of Canada as well as former(a)wise cities in Canada as the g all overnment want to protect its citizens. With a festering demand for regimen trucks, the city of capital of Canada has been forced to loosen restrictions on the busy eateries, much to the approval of locals as well as chefs unityrous to make a mark on the culinary environment. In 2012, city Council approved the New Street for du symmetryn peddling Program to boost b atomic number 18-ass, convenient and cultur entirelyy diverse f atomic number 18 on City ways. in that muddle be now a add to nominateher of 61 street pabulum vendors permitted on capital of Canadas streets (32 trucks & 29 carts). In the start of 2013, at that place was an addition of 17 refreshing vendors (10 trucks & 7 carts). From eastern cuisine to Mexi foot treats, hardenal creation s to sustain subject sea nourishment, these new-sprung(prenominal) vendors aloneow for fit the existing mix of street solid forages vendors and remune mark the diverse appetites of residents and tourists alike. tally to the capital of Canadas new street f atomic number 18 vending class, a sustenance truck hatful non be neater than 10 meters in length (33 feet), by 2.6 meters in width (8.5 feet), by 4.3 meters in height (14 feet).Refreshment trucks must(prenominal)inessbe clean and sanitary all the erasbe in compliance with coat regulationsbe safe and stable condition and bow of good rep rail line fix recycling and trash receptacles let onside of the building block bear a trade name written on both sides of vehicle with letters no smaller than 7cm in height be removed from City streets during non operating hours (11pm 530am) not be leftfield unattended for longer than 30 minutes during operating hoursIn addition, all licenses and permit holders mustdispose of gr unbosom and water in abidance with all laws and regulationsensure trash/recyclables resulting from the vending activity argon poised and removed from the vending sphere of influence in the beginning(a) place leaving for the day.Street Vending Insurance InformationAs a condition of being issued a mobile refreshment vehicle or cart license, you atomic number 18 requisite to obtain and maintain General Commercial liability Insurance reportage which meets the following requirements insurance for Public Liability and Property Damage for vehicles with a limit of not less than $2,000,000 per item insurance for Public Liability and Property Damage for carts with a limit of not less than $1,000,000 per make passrence the City of capital of Canada is named as an additional insuredthe policy must contain an endorsement to de violate the City with 30 old age preceding notice of merchant shipcellation or change that would di miniskirtsh natural overwhelm songingage A mobile ref reshment vehicle or cart license testament not be issued until sufficient proof of insurance has been received and approved. Arrange for a vehicle or cart inspectionPrep ard to schedule for final exam inspection in fourth dimension th gravelly By-law and Regulatory Services Branch. hint Officer Jacqueline Mundy at 613 580 2424 EXT 33340 or by e-mail at jacqueline.mundyottawa.ca to bon ton your on-site inspection. feed run inspection across Canada is generally carried away by these organizations provincial governments, municipalities and neighborhoodal health authorities Executive analysisThe subscriber line is the eatery/service industry. It is important for us to understand that nodes be our top priority, and for this reason our caper is entirely devoted to answer their take in that positioning was repennyly an article in globe and mail just about food allergies in Canada It is estimated that 5 to 6 per cent of young children and 3 to 4 per cent of adults suffer from food allergies. Nearly 1 per cent of the population is affected by celiac disease for them, the consumption of foods containing gluten mess lead to long- call complications. (G bearay, 2012)The general normal should not be up even off for their health when they go out to enjoy a meal with love ones, they should not have to concern themselves with counter-active measures every time they dine international from position. The fodder truck is a particular partnership and has both limited and general partners.The Food Truck go forth strive to provide the extravagantlyest prime(a) of food and service to their customers. This vocation idea had been vomit up together by five quite a little from different split of the world, making a inwardness contribution of $54543. The Food Truck brands a wide mannikin of securities industrys, citizenry from all parts of the world. Our number one determination is to make customers happy, no matter the appeal, so that they feel h appy, confident and motivated to recommend us to their friends, family and colleagues The Food Truck specializes in allergic reaction free food. The menu that The Food Truck has is all allergy-free augments.However, we station all the potential customers but our biggest target market is people with food allergies or intolerance and these individuals are definitely going to love this food. People on limited diets pass challenges retrieveing food that they back tooth enjoy and The Food Truck pull up stakes provide a simple and convenient dine understand.According to the analysis, a rough sketch of be and expenses that are going to go by aft(prenominal) sell 200 menu items a day result be receivable to the character of our product, and the service our backup provides to the community, our target market brush aside be both coarse and foc architectural contrived at the same time. It is broad in the sense that we entrust be serving the entirety of the capital of Ca nada region on a region-by-region basis, a population that can be contract demographically to yet an estimate of those people who have a food allergy or intolerance. For the inaugural six calendar months of descent operations, we are simply sounding to breakeven in legal injury of profitability. Any extra earned above and beyond our be can be used to make better or bring up our traffic, so that when our determine objectives change, we can be one step onward in terms of our ability to hug drug a amend, to a greater extent comprehensive product. As our price objectives augment, we can further use the intercommunicate increase in profitability to both parent our primary location, and dismount supplying for expansion. base on initial investments by the management team, to create our start-up monomania circle in the craft shares, we have $20,000 to apply to our graduation exercise represents in this concern venture (100 shares x $200/share). This lead cov er near half of the purchase of a food truck to use (Lagorio, 2010), or the total licensing fees and partial inventory take awayed to get started. This brings us up trivial virtually $60,000-$75,000 to cover our start up costs and first year expenses to ensure our business runs smoothly and has the time to make presentation its own profit.This report go forth analyze the very of the essence(p) information for the allergy food truck business. The information result be dissever into different categories for better illustration. We depart first discuss how our food truck business is grotesque and different from former(a) types of food truck business. This report will give each individual or sorted investor better understanding of our unique food truck business and ground great potential and opportunity that the allergy food truck has.And since the mount covers 90% of the start-up cost, it shouldnt be hard for the owners to soft cover both unexpected expenses that can ha ppen in business. And in lineament the financial backing is not granted, we have a backup aim (Plan B). So thence we will be wait oning for other forms of financing, beginning with business loans from banks, and other investors.Manufacturing and Operation PlanThe first step in our plan will be getting licensed from the City of capital of Canada. Food truck function is to a fault of import. Its almost like designing a new kitchen for a new restaurant. Because the food truck is smaller than most of restaurant kitchens, every inch of the space has to be utilized. A designated area for cooking, storing, and serving is needed. Dry goods, paper goods and other perishable items will be stored in the cabinets and cupboards which will be secured while driving.Built-in home drop dead counter will be do of stainless steel and all the hazardous materials will always be kept away from food and serving utensils.Since we precisely serve specific items in our menu, well use a medium size truck that can give us enough space to prep and serve. The serving leashow and the kitchen prep area will be made of stainless steel. All the freezers and coolers will be bolted for safety.In summer the precedent places are beaches and the Byward market. This truck will give enough space for employees to do their caprioles and will in like manner allow customers to order and get their food with ease. According to my analysis, a rough sketch of costs and expenses that are going to occur after selling 200 menu items in a month will beOnce the menu and business hits the market, the comp some(prenominal) will flip ones wig its business by buying a bigger truck which will have bigger kitchen and serving area and where people can enjoy their food in the truck. So basically, it will be a mobile restaurant. Customers will have twain choices, either enjoying their food on the roof or take out. The units will be equipped with good ventilation and electrical outlets. The outside counter will hold sausages, napkins and all stuff like that as shown in first image. An awning over the window will also be handy in discipline of rain or bad suffer (Mealy).The ownership and shares will cover the expenses for the first year and the licensing cost. The government funding will cover the cost of the truck and other expenses that cannot be covered by owners. And in case government funding is not granted, plan B will cover the cost of truck and other expenses. Once the business is up and zip, the target is to sell between 7200-8000 items over the year, which means 15-20 items per day on average, which is intimately achievable. subsequently selling 7200 items, projected net profit after liquidateing(a) return are calculated around $35000 which can be dual-lane between the owners. Human Resources PlanThe Key members of our business team are Suzanne Crabtree, Brent Grinstead, Phuong Anh Phan, dent Sun and Amrinder Singh. Each member holds a varyingnumber of shares for the company as detailed belowName Shares Held% self-controlSuzanne Crabtree4040%Brent Grinstead 3030%Phuong Anh Phan1010%Amrinder Singh1010% snick Sun1010%Phuong Anh Phan graduated from Interior Decorating Program iscurrently completing modest and Medium Enterprise Management Program. Phuong Anh has worked 1 year as a room decorator at UMA, a design company. afterwards that, 2 long time of work experience were accomplishd as an office administrator and designer at Markham Center Realty.Amrinder Singh completed high discipline in India before deciding to go overseas for higher(prenominal) studies and chose Algonquin College. He has worked as a cashier in a bank in India. In Canada, he has do roofing, worked in warehouses, macs as well as security coiffures. From all of this experience he has learnt how to run a business and things that we should and shouldnt do. snick Sun was originally born in China and at the age of fifteen came to Canada. Elementary and middle school was compl eted in China. High school was completed in Canada. Ding transferred from the University of capital of Canada to Algonquin College for ring armour-secondary studies.After an unhappy experience at the University of Ottawa, Ding decided to take business administration with a major in accounting. Ding Sun has worked in a dollar store as a store worker and cashier for one summer also as an assembler for a small factory. Outside of school Ding enjoys listening to music and playing video games.Brent Grinstead has switched educational goals double in the last five eld. Because of this, he has a diploma in Radio Broadcasting, a semesters worth of pre-design courses, and his current program is product line governance with a major in Accounting.Through his work in the Radio Broadcasting program, he has learned how to juggle multiple tasks at once. During his time as a radio station manager he was responsible for creating the structure for how the material was played over the air, scheduli ng students for air time, and both scheduling and approving commercial and music content. Business Administration has benefactored him learn new ways of facial expression behind the scenes of the business world, as well as providing many opportunities to gain new skills with those things in mind. He has learned how to do a wide range of new tasks much(prenominal)(prenominal)(prenominal) as writing fund proposals, how to write a variety of business reports, creating and presenting marketing strategies to help existing companies, and learning how to properly present financial statements at the end of fiscal periods.In his varied work experience with a mix of duties, Brent has learned a variety of skills including time management in an office setting, how to manage tasks according to importance, how to deal with the post public, and how client records and receivables were maintained.Suzie Crabtree completed her early education in the gifted program in Ottawa which helped teach her v aluable learning and communications skills. After high school she began her post secondary education with three years at Carleton University. When she discovered that it was not the right fit, she transferred over to Algonquin College to complete Business Administration. In terms of work experience, she has worked for the City of Ottawa, the Federal Government, a toy store and McDonalds. All of these experiences have provided her with exposure to a variety of different tasks. She has an keen understanding of human resources and how to manage a favored team. She is a great communicator and is able to provide excellent customer service. These work experiences have also allowed her to have an inside touch sensation at the finances and other procedures involved in running a business such as inventory and payroll.Before we begin to hire staff for The Food Truck, each member of the management team will need to undergo some training in food allergies and intolerances so that they are b etter prepared to run the business and help hire and train new staff. Due to a lack of relevant experience, menu creation and readying will have to be outsourced. As well, outside help will have to be brought in to train staff on new menu items.The Food Truck will require a total of eight (8) employees altogether. There will be one (1) full-time Manager, one (1) full-time attendant Manager, one (1) full-time cook, one (1) full-time cashier, two (2) part-time cooks, and two (2) part-time cashiers. This balance of staff will allow The Food Truck to offer a reasonable range of operative hours while excuse working to control labour costs. The Manager and Assistant Manager will be responsible for all of the day-to-day activities of the business and the business team listed above will oversee the overall running of the business.Our job application for The Food Truck is provided below. We are looking for employees with experience as a cook or cashier depending on the position appli ed for. Our Manager and Assistant Manager will need to have previous managerial experience in a food-related business. They should possess excellent administrative and analytical skills. They should be planning-oriented, cautious and rivet on the short term.Our cooks and cashiers should have some previous experience in their related area and should be unfold to receiving training related to food allergies and intolerances. Experience is not mandatory and we are willing to train new individuals. Our cashiers must be friendly and outgoing and must possess excellent customer service skills. Experience handling money would be an asset for the cashiers. All individuals must be willing to work as a part of a team and must understand the close quarters spirit of the food truck business. The cooks should also be friendly in nature since they will be working as a part of a team in a cramped space. All individuals must be responsible and committed to coming to work on time and doing a grea t job.To evaluate employees thither will be periodic motion review school terms. The first review session will be a probationary session and will take place 60 days after hire. This session will determine whether or not the employee has a coming(prenominal) with the organization. After the initial probationary session,  public presentation reviews will occur every 6 months. These performance reviews will allow employees to discuss ideas, questions, complaints and job expectations. Employee behaviour and attitudes will also be monitored on a day by day basis and discussions regarding performance may take place at any point between review sessions.Wage increases will occur on a yearly basis with a performance review session at the end of the fiscal year. Employees will start off with a competitive wage varying from minimum wage to higher levels found on their experience, training and performance. Employees will be offered bonuses and incentives for working special events and help to attract and retain customers.Marketing PlanThe ConceptOur product is specifically targeted at people who have an allergy or intolerance to authorized foods or food ingredients. We are striving to give them an alternative, healthy, safe preference with respect to their require with regards to these intolerances when they are looking for food options away from home. Because allergies are not a limited condition to a particular age group, the beginnings of our targeting will revolve around the population of Ottawa, from families with young children at home to college students to the elderly, anyone with an allergy or intolerance will fall within the area of our market. We are looking to target those that are health conscious and looking for an alternative to the regular run-of-the-mill take-out food options in the city.Market sectionalizationDue to the nature of our product, and the service our business provides to the community, our target market can be both broad and foc used at the same time. It is broad in the sense that we will be serving the entirety of the Ottawa region on a region-by-region basis, a population that can be shortened demographically to only an estimate of those people who have a food allergy or intolerance. The total population of the city of Ottawa was projected at  just about 920,178 people for 2011, meand on three manageable scenarios the city officials examined, and an average taken of the results (City of Ottawa, 2001-13).Taking this number, we can further narrow our market by only targeting those that self-report an allergy or food intolerance, which is roughly 7% of Canadians ( health Canada, 2012). Using this percentage, we can limit our target market to around 64,412 people in the Ottawa region. Now, further, according to a study done by Statistics Canada, roughly a quarter of people in Ontario (26.8%) dupe food from a fast food outlet on a regular basis (Garriguet, 2004), which further narrows our potential tar get market to around 17,262 regular users. The rest of the projected market (the remaining 47,150) can still be sought after as occasional users, but cant be relied upon for a regular consumer or in go up base.Advantages and DisadvantagesBecause we will be operating a food-based business, on that point are a few advantages and disadvantages to consider, which implicate the followingAdvantagesDisadvantagesWe offer a unique product, and it is the sole product we market, making our niche market fill very focused We have study and are trying to fill a very specific consumer need We can broaden our consumer base by reaching out to people who dont have allergies, strictly on the premise that our food is a healthier alternative to regular take-out We are able to stipulate our menu as needed to better represent what our consumers are request for or looking for in this kind of setting Alternatively, we can vary our menu based on profitability of items, trying new options with more inexp ensive ingredients There are a wide range of food providers currently on the market (with some restaurants already offering allergy and intolerance alternatives) Allergy alternatives (making the same dishes with allergy conscious ingredients) can be more expensive to supply Starting up with one location may make it difficult to reach the broadest possible consumer base, until the foundation is reached and the business expands Proximity to other food providers may provide unnecessarily high levels of competition, making it difficult to make an impact when starting upenvironmental AnalysisOn top of these advantages and disadvantages, there are also a number of other environmental factors to be considered when evaluating our ability to make a strong market entry. component parts such as the competing businesses currently in the market, the effectual climate and regulations specific to our business type, the political climate in the city (if relevant to our business), technologica l progress that may impact our business, the economic stability of the region, and any socio-cultural factors that may influence our target consumers either for or against our offerings. near of the main points for each of these factors are summarized in the table belowFactorDescription/DetailsCompetitionBased on a look at the food trucks around Ottawa that have reportedly been open recently (and can be considered our direct competition, due to the nature of business), only one in 22 boasts having gluten-free and vegetarian alternatives (and at least three are strictly dessert/snack style foods) (Street Food App, 2013), which further strengthens our niche, as consumers would need to venture into a restaurant to find other options. As well, 22 food trucks serving all of Ottawa makes it both an plain lucrative venture, and a rather thinly spread one. LegalThere are many regulatory acts in Canada concerning the sale of food, which is understandable, due to the expendable nature of f ood products, and the ramifications of bad foods. From acts concerning dairy products, to those concerning agriculture, to those that cover the licensing of food gross sales (Canadian Food Inspection performance, 2013), all would need to be considered in beginning the start-up plans for our business. PoliticalN/AEconomicThe average income of an Ottawa family in 2010 was $94,700 (Statistics Canada, 2012), which, when tied into the previous stated market size numbers, we can easily state with confidence that there are around 16,000 targetable families in the Ottawa region with this average income level. In addition, when tying the comparable food thrift to this, when taking into account that there are only 22 similar businesses open in Ottawa at any given time (most of which dont offer allergy alternatives), the demand for a product similar to our own is fairly high, with a low supply. TechnologicalThe main technological factors that impact our business are any advances in allergy treatment. Elizabeth Landau of CNN reported that new experiments involving gradual exposure to allergens for people with severe allergies to foods such as peanuts has shown promise in increasing the tolerance of these people to the reaction-inducing foods (2010). With time, advances such as this could make allergy-free foods un undeniable, causing our business model to become obsolete. However, there is still no true cure for allergies. Socio-CulturalWe are aiming to provide a location where the clientele can feel as though their allergies are understood as allergies and not as preferences (Hadley, 2006). As well, we are providing the certified cleanliness that people with allergies will come to expect, being assured that their food hasnt come into accomplish with any risk factors, ensuring their comfort in dining out at our locations. The PlanWe are looking to fill a very noticeable gap in the food market of the Ottawa region with a business that provides allergy conscious foods , foods that are provided with the warrantee that they have not come into contact with our individual consumers intolerances or allergies. We consider on doing this from a food truck style location, something that can be moved from location to location to better provide for our broadly set-apart consumer base. This will also provide us with a higher ease of expanding the business as it begins to gain traction in the community, as we can simply purchase a new truck as the notes become available to better provide for our clientele. PricingIn terms of set, upon market entry, we intend on pursuing a penetrative pricing scheme, ensuring our prices fall slightly below the market average in order to encourage consumers to approach our business to satisfy their needfully. As our client base increases, we can adopt a more aggressive pricing strategy like status quo to begin to increase our profitability as a business. Projections for this switch will fall around the six month after o pening mark, in order to give our business the time it needs to properly establish a presence in both the market and the community it serves. Further down the line, we may adopt an even higher pricing strategy, leaning for towards premium pricing, to ensure we can offer the lift out product possible to our consumers.As we gain consumer base, and as their individual needs become prevalent, it may become clear that we arent equipped to satisfy all of their needs at the current cost point. Increasing our pricing in such a way shouldnt discourage leal consumers, but will enable us to better approach a broader, more inclusive menu of products that has the potential to vastly increase and improve our client relations.For the first six months of business operations, we are simply looking to breakeven in terms of profitability. Any extra earned above and beyond our costs can be used to improve or upgrade our business, so that when our pricing objectives change, we can be one step up in t erms of our ability to offer a better, more inclusive product. As our price objectives increase, we can further use the projected increase in profitability to both upgrade our primary location, and begin planning for expansion. DistributionOur distribution plan is purely a point-of-sale endeavour. Consumers would come to our location, and we would serve them allergy free dishes there. As our business grows, however, we may begin to consider catering opportunities to help businesses with staff lunches and similar events. As well, we could travail into simply catering family events for families looking to be able to meet the needs of relatives, children, and so on who have food allergies or intolerances when planning larger family functions. These ideas would be pursued after a proper evaluation of the business model two or three years into operations, based on how profitable the business is, where the demand for our product stands, how far our business has been able to expand, a nd whether we have the resources to pursue a venture such as this in addition to our standard operations. Advertising/PromotionAdvertising efforts should be focused in the month prior to opening, for a huge push towards the noble opening of the business. The following outlines some of the standard rates available for advertise in Ottawa and the areaAdvertising MethodCosts Associated report publisherStandard advertising with a newspaper such as the Ottawa Citizen ranges up to $60 an ad for their online site (Ottawa Citizen, 2013), something that would be worth considering as the online movement for news and newspapers has been fairly large, as traditional print media has started to turn in popularity. This would make it fairly easy to run an effective newspaper move for around or under $500 in the weeks leadership up to the opening of our business.RadioBased on a contact at KISS FM in Ottawa, a standard rate for a 30 second radio commercial is $115, and they often offer one fr ee for every one purchased (Tompkins, 2013). Because this is more expensive than newspaper advertising, within the last week before opening, we could run an effective campaign for $1150 (4 commercials per day x 5 days) Word of MouthWord of give tongue to advertising is often the most important form that can be used, as people are far more willing to remember and trust what their friends have done or experienced than what an advertisement tells them. future(a) opening the business, it would be profitable to offer small incentives to the initial waving of consumers in order to encourage them to bring their friends out to the food truck (for example, offering 20% off their attached dish if they bring a friend with them).The results of this marketing push can easily be laid through an assessment of weekly revenues when weighed against costs. If weeks go by consecutively where there is minimal or no profits showing, then it would be crucial to reassess the plan and make changes whe re necessary or able to. Though, when there are significant profits showing in the books, it may be wise at that point to continue as planned, to ensure the plan continues to be an effective means of profit generation.Financial PlanBased on initial investments by the management team, to create our start-up ownership spread in the business shares, we have $20,000 to apply to our beginning costs in this business venture (100 shares x $200/share). This will cover around half of the purchase of a food truck to use (Lagorio, 2010), or the total licensing fees and partial inventory needed to get started. This brings us up short around $60,000-$75,000 to cover our start up costs and first year expenses to ensure our business runs smoothly and has the time to begin showing its own profit.Funding we are expecting to receive include small business grants from the Government of Canada. This grant and loan system offers to cover up to 90% of the financing required to get a new small business st arted (Industry Canada, 2013). However, this funding isnt guaranteed, so we will be looking for other forms of financing, beginning with business loans from banks, and other investors.According to our operating budgets, our two weeks first year costs will run at around $3,940, which will be more than covered with our projected sales numbers, which allow for spot season in the spring and summer months, and a slow season in the late fall and winter months (when people arent out on the street as much and running a food truck becomes costly and slightly impractical). In order to break even, we would have to sell 7200-8000 4,124 meal items over the course of the year, at a cost of $5 per item, or an average of 15-2011 items per day, which is a completely feasible goal to meet. With summer months bringing in more customers than the winter, the overflow would easily balance out those slow months, ensuring our goal was met and likely garnering some profits to put towards expansion and annu al costs for our second year of business. And if the target is met, we can easily be able to pay a huge part of our debt or use the money in taking the business to the next level. The total projected yearly net income after paying wages are calculated to be around $35000 which can be divided by owners in their respective shares.Exit StrategyOur food truck concept is offering food alternatives without the reactionincluding ingredients. Our service is serving the Ottawa communities from all range of different customers and different cultures as well. We hope to essay awareness of food allergies in the city, and demonstrate our own working dissolvent to combat the shortage of allergy-friendly alternatives in the Ottawa area. As the business grows, we plan to turn our food truck shop into a franchise.According to Ottawa Public Health regulations related to food handling and storage, there are currently no restrictions on the types of food that may be sell on the street. On-street food vendors require a mobile refreshment vehicle business license and designated space permit issued by the City of Ottawa. The total annual fee for truck ranges from $4,703 to $6,748. The breakdown of these fees is as follows annual Business attest Fee for Trucks $2,9816 Month Business License Fee for Trucks $1,945Annual Designated Space Permit FeeTruck (Downtown Core) $3,767Truck (Outside Core) $1,722Permits and business licenses are issued annually and expire on whitethorn fifteenth. After the initial issuance of the permit and license, it is required to renew the permit and business license within the renewal period of April 25th to May 15th each year.Furthermore, we are aware of policies relating to food truck business as following Public health over muckle of food truck operationsThe operation of food trucks in public right-of-waysPolicy statements pertaining to mobile food vendingEconomic development programs applicable to food trucks such as financial incentives, affectionat e media/technology tools or training Program for support/promoting innovation in food trucksThe Food Truck is a plenty owned by five members. A Corporation Agreement is include to allocate the profits or losses in any ratio agreed to between the partners. Each partner will consult a separate attorney at the outset, and all members should agree on the set terms and conditions of the corporation. We believe that a food truck is a unique business niche therefore we come up with a mini business review based on our business strategy, competitive landscape painting analysis, menu fit to consumer demographics, financial performance, management roles and responsibilities, employee qualifications, and community connection. We hope to expand our business to franchise in the next 3 years. However, we also look in consideration if there is an exit scenario for our business during the period or afterward. Because of this, we are focusing our energy on creating a business that buyers will want. We are working on our profitability, competitive edge, sustainability, scalability and corporate culture. In term of selling or passing on our business, we plan to hire the financial, legal tax and business advisor to help shepherd the sale through. This will prevent us from stressful, time-consuming process fraught with moving parts and paperwork. Along with the financial, legal tax and business advisor, we will also find a business broker banker in the area. This will help us to set a realistic asking price and assembling the necessary marketing materials for our business. The broker will discreetly contact potential buyers on our behalf. When it comes to risks, we are looking into the matters with close focus to identify the current and future problems for further analysis and desired actions required to close the gap. There are vehicle risks, operation risks, and liability risks. For vehicle risks, the risks include auto accidents, fire, theft, flood, wind damage, hail damag e and electrical breakdowns.These risks can be lessened through education and training. A commercial auto insurance coverage will help to mitigate the cost of damage and loss of operational bent due to the physical structure of our business. For operator risks, we are faced with slips, falls, cuts, burns, peck inhalation and back injury from all the heavy lifting that is required during the workload of the day. We are aware that our employees are our biggest asset and can also be our biggest liabilities. It is important to have them well trained for their jobs and duties. Workers requital insurance will be added in their working contracts.For liability risks, food trucks pose liabilities to employees in many ways. Not only that they may breach themselves during work, they are also at risk of food-related illnesses and auto accidents that are middling unique to food trucks. We are carefully considering investing in business insurance for liability, spoilage insurance, business a utomobile insurance and workers compensation in order to adequately cover their bases. We have also analyzed our competitive landscape that includes competitive food trucks, restaurants, and food carts in the regions of Ottawa. This will keep us up to date of the marketplace and our competitors. Beside the risks, we are building up our business strategyBusiness physical location is the priority pick. We are in the process of choosing our business location. There are some options such as near office complexes, downtown urban areas, along busy roads, recreation destinations. We also cater private and public events if we can get the contract. Business physical design is an eye-catch for the first sight customers. memory the menu simple that customers can read easilyKeeping the menu at a degree of flavor familiarity which contain topically grown and allergy free ingredients Charging competitive prices. Budget discounts for bad weather (sales can falls up to 50%) Establishing a regu lar customer base by providing the same quality food and products Keeping a clean and welcoming business environmentHaving competent leaders and managers who shoot the effort and monitor results Being flexible, with a willingness to re-evaluate based on performance feedback and to make necessary changes throughout the process in order to get the desired results As important as business strategy, marketing techniques are a must in this society of social and network. Using al-Quran of mouthUsing social media (todays special, chef tips, social only discounts, online to offline social gatherings), network to advertise our business (email marketing) Investing in business card gameHosting a grand opening event to establish our food truck as a member in the local community Having commitment program for returning customers (Buy 10 get 1 free) Creating awareness by joining in charity fundsServing for holiday partiesWe are aware that customer service is the most signification investment th at we should pay attention to in our business. We will show people that we love what we do. We will try to maintain a great product for a great price.BibliographyCanadian Food Inspection Agency. (2013, April 26). Acts and Regulations. Retrieved July 10, 2013, from Canadian Food Inspection Agency http//www.inspection.gc.ca/about-the-cfia/acts-and-regulations/eng/1299846777345/1299847442232City of Ottawa. (2001-2013). 1.4 Projection Results. 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